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Dispatches
Notes from the floor
An envoy sends dispatches home. These are ours: what works at events, how to reach the people who matter, and how business really happens in the Gulf.
MENA & GCC
Doing business in the Gulf: 9 meeting rules foreign companies learn the hard way
In the Gulf, the first meeting is rarely about the deal. Here is what I wish every foreign team knew before they flew in.
Introductions
How to get a meeting with a company that ignores your emails
Some companies never answer cold emails. Their people do answer someone they trust. Here is how to find that path.
Events
Stand or no stand? How to decide if exhibiting at a trade show is worth it
A stand is the most visible way to attend an event, and often the most expensive way to get a handful of meetings. Here is how to decide.